Local SEO San Francisco

Resources

A short, curated list — only what I actually use and recommend.

J Williams Designs

My agency - for when you'd rather hand the local SEO work to someone who does it every day.

Google Business Profile - Guidelines

The actual rules. Read this before you touch your profile name, categories, or address - most suspensions trace back to violating something here.

Google Search Central - LocalBusiness structured data

How to mark up your site so Google reads your name, address, and hours correctly.

BrightLocal - Local Consumer Review Survey

Annual data on how people actually use reviews and local search.

Whitespark - Local Search Ranking Factors

The long-running industry survey of what actually drives map-pack rankings.